Design as a Key to an Open City: Kaunas 2022 presents a Cultural Accessibility Guide
“Universal design is a level we all aim to achieve,” Jonas Liugaila, one of the founders of branding and service design agency Critical, says.
The design strategist believes it’s wise to separate three visions in the international discourse – accessible, inclusive and universal design: “If inclusive design focuses on those with special needs, the highest level does not exclude any group of our society”. In today’s context, we still can’t avoid discussing the first two steps. Therefore, back in 2019, the organisation “Kaunas – European Capital of Culture 2022” invited Critical to create a cultural accessibility guide meant for events and institutions. The guide aims at rethinking one’s surroundings and opening oneself to new audiences.
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